Josh Talks, a skills development platform, plans to launch job-focused skills-based courses in regional languages ​​in addition to entering the test preparation category as it seeks to expand its range of offers. The new products will be launched under Josh Skills – which is an English learning mobile app. The company says the mobile app offers more than 45 lessons on spoken English and personality development. “We’ve broken down spoken English lessons into 650 rules and 3,000 words to simplify the learning process and plan to introduce games into the app, with the aim of encouraging audiences to converse in English while This month we started new Spoken English courses in six regional languages ​​such as Punjabi, English, Marathi, English followed by Telugu, Malayalam, Gujarati and Tamil,” Shobhit Banga, co-founder and CPO, Josh Skills, told FinancialExpress Online.Josh Skills is aimed at young people between the ages of 14 and 30 in Tier 2 and 3 cities.

The company says course fees are its main source of revenue. “A user gets a free trial first. Post this after a day, she can choose to buy an annual subscription to one course for Rs 500 or get annual access to all courses for Rs 1,000. We don’t we spend nothing on advertising and marketing and have no customer acquisition costs. Josh Talks is mainly marketing Josh Skills. After each video, we tell viewers about Josh Skills. So we get users in part from there and partly by word of mouth from our existing subscribers,” he added.

Regulatory filings viewed by business intelligence platform, Tofler, show that Josh Talk’s revenue from operations fell by 6.1% to Rs 8.8 crore in FY21 from Rs 9, 3 crore, during the same period of the previous financial year. While it reported a net profit of Rs 1.4 crore in FY21 compared to a net loss of Rs 83 lakh in FY20. The firm says it spends most of its revenue to product development and labor, about 90%, with the rest going to operations and infrastructure.

According to Banga, the monthly income of Josh Skills ranges between Rs 30-40 lakh every month which is about 50% of income. However, the company plans to change the model soon. “Our primary goal is to create a technology-driven product to make the English learning experience seamless for audiences in Tier 2 and 3 cities,” he added. The company further claims to have had over 2.5 million downloads and almost two lakh users in the past two years. It further claims to have recorded a monthly growth of 15% to 30% in the subscriber base, while the average time spent on the mobile app per day is 30 minutes and the course completion rate is English spoken is 32% in the third quarter of FY21-22. .

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